ABOUT DRIVEN BY AUTO

Educate. Empower. Inspire.

At Driven By Auto, we are passionate industry leaders committed to tackling one of the greatest challenges facing the automotive world today: the growing human capital crisis. While the industry continues to innovate in technology and performance, the people who power it — skilled technicians, passionate sales professionals, creative problem-solvers, and future leaders — are in short supply.

ABOUT
SERVICES

OUR VALUE

OUR VALUE

The automotive industry powers millions of careers—yet attracting the next generation of talent remains a challenge. Driven By Auto is dedicated to closing that gap by elevating awareness, creating access, and inspiring more people to see automotive as a career of choice.

- Shannon Steitz

CEO & Founder

Technician Shortage 37,000

The U.S. currently faces a shortage of 37,000 certified technicians.

Dealership Turnover 58%

More than half of employees leave an average dealership within the first year.

The Cost of Turnover $500k+

The average dealership loses over $500k/year due to turnover.

Gen Z, The Future of Automotive?

Gen Z high school graduates are opting out of college, often choosing skilled trades

42%

Gen Z technicians report being report being very satisfied in their roles

92%

New hires in skilled trades that are Gen Z

25%

OUR PARTNERS